Author: homegoal.ca

Let’s be honest. As an industry, we’re facing a trust crisis. Recent regulatory failures and the lingering damage from class action lawsuits around price fixing have shaken public confidence. But even more damaging is the culture we’ve created internally, where volume, commissions, and production awards are glorified above competence, service, and advocacy. We have, in many ways, traded trust for transactions. The real estate industry has outsourced education to lead generation platforms, sales training companies, and technology providers. We’ve prioritized ego over empathy, speed over strategy, and influence over integrity. We’ve neglected to develop the essential professional skills agents need…

On September 22, 2025, the Q2 2025 GTA and GGH Housing Report Card, a comprehensive study conducted by the University of Ottawa’s Missing Middle Initiative in partnership with the Residential Construction Council of Ontario (RESCON), was released, evaluating the performance of 34 municipalities across the Greater Toronto Area (GTA) and Greater Golden Horseshoe (GGH). According to the report, most municipalities are failing to keep pace with past performance or meet provincial housing targets, raising concerns about supply, demand, and long-term growth potential. The study assessed housing starts, sales, and industry employment during the first six months of 2025, comparing the…

Over the past decade, I’ve had a front-row seat to the evolution of Ontario’s short-term rental market. As the founder of Jayne’s Luxury Rentals, which manages 300 premium properties across cottage country, I’ve built a business rooted in respect, safety, and elevated hospitality.  But I’ve also seen how a small number of irresponsible operators have caused big problems. And now, municipalities are scrambling to regulate the entire sector.   Cottage rentals are an economic lifeline   Short-term rentals are more than a sweet escape from the city. For many families, renting out their cottage is the only way to cover…

Earlier this month, Toronto’s real estate industry came together — not in boardrooms or sales centres, but on the hardwood. On September 13th, the third annual Ballin’ Out for Charity tournament tipped off at the University of Toronto’s Goldring Centre, drawing developers, brokerages, agencies, trades, and construction companies into friendly competition for a serious cause.What began as casual pickup games among colleagues has evolved into a city-building tradition. Organized by BLACKLINE and RAD Marketing, the tournament has now raised $250,000 in support of community organizations — with this year’s proceeds directed to MLSE Foundation and its Change the Game campaign.Over…

Time for your cheat sheet on this week’s top stories. Canadian Real Estate Canadians Moving Abroad Hits A New Record As The Country Fails to Compete Canadians continue to move abroad in record volumes. There were an estimated 120,000 emigrants in the 12 months ending Q2 2025, representing a 3% increase from the previous year. Excluding a break in 2020-2021, the volume of Canadians moving abroad has trended higher—it’s just been masked by the inflow of new residents. Combined with recent data showing record capital flight, falling business investment, and Canadian entrepreneurs choosing to build their businesses abroad—this is a…

Fall in New England feels like a magical fairytale. From the fiery foliage to historic towns and cozy eateries, a fall road trip through this region is the ultimate seasonal adventure. Here’s your guide to the perfect New England road trip this fall, complete with everything from day-to-day routes, can’t-miss stops, and all the experiences that will make your journey unforgettable. Photo by: Phil Evenden/Pexels There’s nothing more fitting than starting a fall road trip in the Halloween Capital of the world. Begin the day at Jaho Coffee Roaster & Wine Bar with seasonal treats like a hot apple cider…

Rising four striking levels inside Toronto’s historic Foundry Lofts, this architecturally significant residence is nothing short of a showpiece. With more than 2,700 sq. ft of exquisitely reimagined interiors, 339-1100 Lansdowne Avenue offers a rare combination of industrial character, bespoke finishes, and sheer spatial drama.From the moment you enter, the scale of the space is undeniable. A light-filled kitchen and dining area sets the tone, anchored by soaring two-storey windows and original brickwork. Fisher & Paykel appliances and Taj Mahal quartz countertops add polish, while a sculptural Audo Copenhagen pendant hovers above the dining table — a marriage of elegance…

Every month, Kate Teves, HR consultant, recruiter and founder of The HR Pro, answers Realtors’ questions about anything and everything related to human resources. Have a question for Kate? Send her an email. I will start this post with a funny story because we all need a bit of humour in our day.  Years ago, when I started my HR consulting business, my clients were few and my expenses were painful.  So, to save myself some cash, I decided that I could manage my own bookkeeping and remittances to the Canada Revenue Agency. Cue a long list of emails from…

Situated in one of Toronto’s most prestigious pockets, a newly listed Edenbridge-Humber Valley residence pairs architectural sophistication with resort-inspired living. Spanning more than 5,000 sq. ft across three levels, 1437 Islington Avenue strikes a balance between elegance and ease, with every space designed for both comfort and impact.A stone-and-brick façade makes a stately first impression before giving way to interiors marked by soaring volumes. The main level hosts a magnificent two-storey living room and a formal dining room, complemented by a chef’s kitchen that’s fitted with professional-grade appliances.A cozy family room, anchored by a gas fireplace, creates an intimate counterpoint,…

Buttonwood Property Management And Rental Services Is Pleased To Offer A One Bedroom One Bathroom Condo For Rent Located At 85 Queens Wharf Road Toronto Ontario M5V0J9   Spacious Open Concept 1 Br 1 Ba Condo Unit For Rent With Great Unobstructed View Of The City! Condo Has A Modern Functional Design With Floor To Ceiling Windows And Lots Of Natural Light. Luxury Laminate Throughout. Large Bedroom That Fits A King Size Bed.   Location Description: Fort York/Dan Leckie Community Name: Waterfront Communities C1   This Condo For Rent In Waterfront Communities C1 Area Is Professionally Managed By Buttonwood Property…